When you search online for great presenters, the late Steve Jobs appears in almost every search. His talents reached far beyond developing groundbreaking products; he knew how to create visually appealing, non-traditional sale presentations.
https://youtu.be/1P405Xtbf54Jobs’ style is magical,Essentially Jobs routinely followed a particular partern in his classic sales presentations.He would gently take the buyer up the plateau where he goes into all the details about the cool features of his product .At the plateau he also emphasizes all the inadequacies of similar products which people use and the solutions which his new product has come to offer.. It’s about leading the crowd to see what he will unveil next, what is the next big exciting toy that we can become obsessed with, what magical features will he discuss that are revolutionary and cutting edge. We wait to see what he will uncover. We wait with baited breath.
As he introduces the new iPhone, he explains one idea at a time without using boring bullet points. He then uses a strong visual to sum up his three key points — a master salesman, no doubt.
No comments:
Post a Comment